How to Find Your Unique Voice in a Crowded Market

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Stand Out From the Crowd

How to Find Your Unique Voice in a Crowded Market Use This Simple Formula to Ensure Your Marketing Stands Out From Competitors By JAIME ELLITHORPE When it comes to marketing, I find a lot of business owners struggle with finding what I call their marketing voice.What I mean by marketing voice is how businesses connect their unique message along with the product or service they’re selling to their client’s problems. Think of it like connecting three data points together to form a complete picture or story. By themselves, the data points don’t mean much, but when they’re connected, they have…

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How to Use One Marketing Strategy to Get Clients 24-7

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Get Clients Even on Holidays

How to Use One Marketing Strategy to Get Clients 24-7 Use This Marketing Strategy to Get Clients Even on the Holidays By JAIME ELLITHORPE It was Thanksgiving day, and I was sitting with my family watching the Macy’s parade. During a commercial I checked my emails on my phone, and I saw that I had just received an email from one of my clients.At first, I thought he was wishing me a Happy Thanksgiving. When I took a closer look, it was one of the automated emails I wrote for his email list!And then it hit me…my client is still…

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The One Page Marketing Plan That Will Grow Your Business

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One Page Marketing Plan

The One Page Marketing Plan That Will Grow Your Business Use This Simple Strategy to Save Time & Eliminate Marketing Overwhelm By JAIME ELLITHORPE Do you feel like you’re working all the time? Do you have a to-do list so long it would take several lifetimes to actually get it all done?What if I told you there was a way to put everything you need to do to grow your business on one piece of paper (and actually start seeing results)?I know it sounds (almost) too good to be true, but you really only need to focus on a few…

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How A New Mindset Can Improve Your Business Success

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Marketing Mindset for Success

How A New Mindset Can Improve Your Business Success Market Strategy Can Only Take You So Far. It's What You Think About When Marketing Your Business That Counts. By JAIME ELLITHORPE Many business owners are afraid of losing the clients they already have when the future of their business seems uncertain. They can also be stumped when it comes to getting new clients.In uncertain times many marketers focus on the latest online tactics to acquire new business. While marketing tactics are super important, there’s usually a bigger underlying issue going on.Before we go there, ask yourself:How many articles have you…

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How Today’s Media Leaves You Anxious and Fearful

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The Effects of Too Much News

How Today's Media Leaves You Anxious and Fearful If You're Struggling to Stay Positive In Your Life and In Your Business, Changing the Channel Could be Your Answer. By JAIME ELLITHORPE Have you ever noticed how sad, upset or angry you feel after catching up on the news? If you haven’t noticed, observe your reactions next time you tune in. Make a conscious effort to assess how your body feels. Do you feel tight in your shoulders or upper back? What about a knot or churning in your stomach? Does your mind race as you ask yourself, “How could anybody…

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The Simple Mindset Hack That Will Make You Happy Within Seconds

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Happiness Mindset Hack

The Simple Mindset Hack That Will Make You Happy Within Seconds Finding Happiness Doesn't Have to be a Tricky Process. Use This Quick and Easy Technique to be Happy Every Day. By JAIME ELLITHORPE Most of us are looking for ways to be happier, and one of the quickest pathways is through gratitude. Most people think gratitude is being kind and saying thank-you. While that’s a good start, there’s a way to use gratitude for happiness on demand.  One of the easiest ways to ramp-up feelings of gratitude is enjoying something through our senses: taste, touch, sight, sound, and smell.…

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